Each one of us has unique talents and a different purpose for living. Often a job and a business are not synonymous, and sometimes the value and meaning in our lives are not related to a business. However, if you are in the process of choosing a business, you will be happier in the long-term if you enjoy what you do. In other words, good businesses are those in which the people working in them do what they love and love what they do. It is quiet easy to distinguish between a person who loves what he or she does from another one who does not. When it comes to the process of discovering and planning your business, the following pointers need to be considered: